Amazon Echo 4 Release Date, Price & Feature Rumours


Amazon’s Echo smart speakers have proven a huge hit and the range has expanded since those early days to include a multitude of different models including the Echo Dot, Echo Show, Echo Plus, Echo Flex and Echo Studio, as well as the ‘standard’ Echo itself.

Amazon has now sent out invites to a ‘devices & services’ event on 24 September – exactly a year since it launched the Studio along with some wilder Alexa-enabled products such as an oven, smart glasses and a ring – the Echo Loop.

When will the new Amazon Echo be released?

The Echo 4 could be among the new devices that Amazon announces this week. It usually releases devices a few weeks after launch, so we’d expect a mid- to late-October release date.

The first Amazon Echo was released in June 2015 in the US and then in the UK a year later, in September 2016. This was followed by the second generation in October 2017 and the current Amazon Echo 3 which arrived in October 2019.

With two years between the 2nd and 3rd generations, this does cast doubt on the Echo 4 in 2020, but there’s now only a few days to wait until we find out.

How much will the Amazon Echo 4 cost?

The last two iterations of the Echo have had the same price, which is £89.99/$99.99, so we wouldn’t be surprised if this is maintained by Amazon. This allows the company to place the Echo between its other products, all while making it an affordable option for those who want a larger speaker.

At the moment the Echo speaker line-up looks like this;

So as you can see, the standard Echo sits right in the middle and makes a tempting proposition for those who want something bigger and more powerful-sounding than the Echo Dot but cheaper than the Echo Plus.

See how the entire Echo range compares.

What new features will Amazon add to the Echo 4?

Amazon does a great job of keeping new products secret: leaks are almost non-existent and even now, just ahead of the launch event, there are literally no rumours at all about the next Echo.

So, these are the features we’d like to see in the new device.

Better speakers

There’s nothing ‘wrong’ with the speakers in the existing Echo 3, in fact they’re the same as the ones in the Echo Plus (2nd Gen), but if Amazon is going to put out a new model of a speaker then it makes sense that the sound quality will get a boost in one fashion or another.

This may become an important upgrade as there are rumours that Apple is preparing a cheaper version of its HomePod speaker, so Amazon will want to keep ahead of the curve if it wants to maintain its dominance of the smart speaker market.

More colour options

Amazon added a lovely Twilight blue option to the colour choices when it introduced the Echo 3. This complements the existing Charcoal, Heather Grey, Sandstone, and Red (US-only) liveries, but leaves out the Plum colour offered on the Echo Dot (3rd Gen). In the US there are also Kids version of the Echo Dot (3rd Gen) which offers another Blue and a rather lively Rainbow fabric. We’d like to see all of these colours offered across the whole range, so that you can match your speakers not only to your décor or preferences but also to each other.

Improving Alexa’s voice
Alexa is an impressive voice assistant and capable of all kinds of things, such as streaming music, controlling your smart home devices, and even telling the occasional joke. She does still lack a bit of character, though (unless you know how to get her funny responses).

For the most part, her voice is a little robotic, as are her responses to questions and other general interactions. In comparison to the likes of Google’s voice assistant, Alexa can feel cold and impersonal. We know that the scientists at Amazon are working on ways to improve the vocal interface, so we’d like this to be one of the big features that comes with the fourth-generation Echo.

 To see how Amazon’s devices compare to the competition, read Best smart speakers.

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